Read the Dell Twitter Case Study
August 23, 2009
SUBMITTED BY: Jason Kallas
COST: Free
WHERE TO GO: http://business.twitter.com/twitter101/case_dell
REQUIREMENTS: None
LEVEL OF DIFFICULTY: Easy
PREP TIME: 0 Minutes
READ TIME: 5 Minutes
PURPOSE: If you are interested to hear how other businesses us Twitter, this is a great read. This overview will give you ten examples of companies that have seen success using Twitter.
SELLING POINT: These case studies showcase ten business’s experience using Twitter, each with a unique twist.
DIRECTIONS:
- Go to http://business.twitter.com/twitter101/case_dell
- Read the Introduction
- Read the “Holding Conversations” section
- Read the “Raising awareness” section
- Read the “Increasing sales” section
- Read the “Connecting with customers” section
- Congrats! You have successfully read the Dell case study
- If you are interested in reading more feel free to continue reading other case studies such as JetBlue, Teusner Wines, Current, Tasti D-lite, CoffeeGroundz, Etsy, NAKEDPizza, American Apparel and Pepsi.
NEXT STEPS: Learn about other Twitter Resources
ABOUT: About Twitter Twitter on Wikipedia
LEGAL: Excerpts of copy were taken directly from twitter.com to ensure accuracy.
